Event Parking

Turn any event into a parking revenue opportunity.

Set custom pricing for concerts, games, and conferences. Event mode activates higher rates during peak demand, with automatic surge and pre-booking options for attendees.

Event features

  • Custom event pricing (override daily rates)
  • Pre-event booking window
  • Surge multiplier during event hours
  • Post-event grace period for attendees

Revenue impact

  • Events generate 3-5x daily revenue
  • Pre-booking reduces day-of chaos
  • Dynamic pricing captures maximum demand
  • Multi-property event zones for large venues
Variable per event

Request a Demo

Related Tickets

No specific PPAPP ticket - vision feature. Builds on reserve-ahead (PPAPP-137) + surge pricing (PPAPP-392). Common competitor feature for venue-adjacent properties.

Create Event

Admin sets up event parking for 204 S Elm St.

Event Pricing (3x markup)
2hr
$14.99 $4.99
6hr
$29.99 $9.99

Pre-Booking

1 week before event - attendees reserve ahead.

UNT Spring Concert Parking Event Pricing Active
Fri, April 25 - 6:00 PM
Pre-booked 12 of 35
Event rate $29.99 for 6hr (normal $9.99)
Pre-booked revenue $359.88
Spots remaining 23

Event Day

6:00 PM - UNT Spring Concert starts.

28/35
spots filled (80%)
$650
revenue so far
Lot occupancy 80%
Surge Active: +50%
Walk-up rate: $44.99 for 6hr (7 spots left)
Pre-booked 12 confirmed
Walk-up 16 parkers
Surge revenue +$187.50

Post-Event

11:30 PM - Event ended 30 minutes ago.

Grace Period Active
30 min post-event grace for all attendees. No fees during grace.
Vehicles on Lot
TX ABC1234
TX DEF5678
TX GHI9012
+5 more
8 vehicles remaining Grace expires 11:30 PM
After grace: standard enforcement resumes automatically.

UNT Spring Concert - Summary

Event revenue report for April 25

Pre-booked 12 reservations - $359.88
Walk-up 16 reservations - $523.84
Surge revenue +$187.50
Total event revenue $1,071.22
Normal Friday
$189.50
Event uplift
465%
Next event: UNT Homecoming (Oct 18). Create event to start pre-booking.